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BusinessWeek's Fourth Annual Special Report Ranks the 25 Most Innovative Companies in the WorldSurvey of Key Executives Was Largest Sampling Ever; New Metrics and More Global Nature of Respondents Produced...


BusinessWeek's Fourth Annual Special Report Ranks the 25 Most Innovative Companies in the WorldSurvey of Key Executives Was Largest Sampling Ever; New Metrics and More Global Nature of Respondents Produced...

NEW YORK, April 17 /PRNewswire-FirstCall/ -- Apple, Google, Toyota Motor, and General Electric once again top the list of "The 25 Most Innovative Companies" in BusinessWeek's fourth annual special report, produced in collaboration with the Boston Consulting Group.

As the recession debate shifts from "what if" to "how long," slashing research and development budgets just got a lot more tempting. But there can be an upside to the downturn. Low-cost methods for creating new products are easier than ever as emerging markets provide both cheap labor and booming pockets for growth. "It's tough out there, and getting worse. Our annual list of the 25 Most Innovative Companies shows how executives are using the slowdown to create new value through innovation," says IN: Inside Innovation editor-in-chief, Bruce Nussbaum.

Among the haves are the 25 companies that make up the ranking of "The World's Most Innovative Companies." They nurture cultures that value creative people in good times and bad. They develop a diverse portfolio of projects that helps them weather dud ideas. And no finger-wagging Wall Street analyst is going to keep them from doubling down on smart bets that will position them well when the economy rights itself again.

To determine the list of the 25 most innovative companies, the Boston Consulting Group once again asked executives to vote for the most pioneering companies in the last year. In a climate when innovation will be scrutinized more than ever, three financial measures were added. For 2008, votes cast in the BusinessWeek-BCG survey got an 80% weighting, while three-year revenue and margin grown each got 5% and stock returns were weighted 10%.

BusinessWeek's special report, "The World's Most Innovative Companies," is featured in the April 28th issue, on newsstands April 18th. BusinessWeek.com will also feature expanded content, including an interactive table of the full ranking of the top 50 most innovative companies, lists of the most innovative companies by industry and region, and full methodology, at www.businessweek.com/go/08/innovative.


                       THE 25 MOST INNOVATIVE COMPANIES

                         Rank          Company
                          1            Apple
                          2            Google
                          3            Toyota Motor
                          4            General Electric
                          5            Microsoft
                          6            Tata Group
                          7            Nintendo
                          8            Procter & Gamble
                          9            Sony
                          10           Nokia
                          11           Amazon.com
                          12           IBM
                          13           Research in Motion
                          14           BMW
                          15           Hewlett-Packard
                          16           Honda Motor
                          17           Walt Disney
                          18           General Motors
                          19           Reliance Industries
                          20           Boeing
                          21           Goldman Sachs
                          22           3M
                          23           Wal-Mart
                          24           Target
                          25           Facebook


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