'Buckle Up' Campaign addresses number one killer of teens NASHVILLE, Tenn., Aug. 22 /PRNewswire/ -- The Tennessee Secondary School Athletic Association (TSSAA) and Nationwide Mutual Insurance announced today that they are joining forces once again to promote smart teen driving through the Buckle Up for a Successful Season campaign. "On behalf of the Tennessee Secondary School Athletic Association, I want to thank Nationwide Insurance for their continued support of the Buckle Up for a Successful Season campaign. Their dedicated support will allow us to continue our efforts to encourage teen drivers to 'buckle up'. I'm excited that they will remain a valuable partner in this important campaign," Ronnie Carter, Executive Director of the TSSAA, said. "The best way to keep teens safe on the road is by helping them become smart drivers," said Bill Windsor, associate vice president of safety for Nationwide. "Buckle Up for a Successful Season reminds teens that being a smart driver starts with fastening your seatbelt." Nationwide operates www.nationwidesmartride.com, a website dedicated to teen driving. Vehicle crashes remain the number one cause of death for teenagers, accounting for roughly a third of all deaths in this age group. According to the National Highway Traffic Safety Administration (NHTSA), teenage drivers and passengers are among those least likely to wear their seat belts. The Buckle Up for a Successful Season campaign has one simple yet powerful goal - to achieve a safer highway environment. The campaign, which commences with the upcoming high school football season, is in its 2nd year. Buckle Up for a Successful Season is a community-level traffic initiative that involves a large portion of the 378 member schools that are part of the Tennessee Secondary School Athletic Association. The objective is to promote a safer highway environment by reminding and encouraging student-athletes, coaches, cheerleaders, band members, and fans to buckle up when going to school, practices, games - everywhere, every time. Signs, program advertising and events are among the techniques used at various high schools. About Nationwide: Nationwide, based in Columbus, Ohio, is one of the largest diversified insurance and financial services organizations in the world, with more than $160 billion in assets. Nationwide ranks #104 on the Fortune 500 list. The company provides a full range of insurance and financial services, including auto, motorcycle, boat, homeowners, life, commercial insurance, administrative services, annuities, mortgages, mutual funds, pensions, long-term savings plans and health and productivity services. For more information, visit www.nationwide.com. Contact Information:
Molly Boeding
Home Team Marketing
5310 Harvest Hill Rd. Ste 250
Dallas, Texas 75230
Phone: 214-351-4433
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